marcom talk

Podcast File: 

Episode4_WebProcess_Part3.mp3

In today's Marcom Talk installment, we conclude our overview of the process utilized when creating websites for our clients. Our process is based on the five planes of user experience, as introduced by Jesse James Garrett, author of "The Elements of User Experience: User-Centered Design for the Web and Beyond" (click for book listing on Amazon.com). This is the third and final part of our three-part episode, in which we review the final phase of our web development process. In this part we also discuss what happens when we deliver the final website to the client. In parts one and two we provided some background and discussed the first four phases. We hope you found this episode informative and that you've come away with useful ideas for your next website project.

There are plenty of ways to listen to Marcom Talk; you can subscribe to the podcast through the Apple iTunes Store and listen on your desktop or mobile device; you can download the MP3s directly from our blog; for the RSS-inclined, you can subscribe to our podcast feed.

What’s been on your marketing mind lately? What burning questions from your corner of the marcom universe are in need of answers? Let us know! We’d love to help by offering some of our thoughts in future episodes of Marcom Talk. If you have any questions or suggestions, feel free to comment below.

Podcast File: 

Episode4_WebProcess_Part2.mp3

In today's installment of Marcom Talk, we continue our overview of the process utilized when creating websites for our clients. Our process is based on the five planes of user experience, as introduced by Jesse James Garrett, author of "The Elements of User Experience: User-Centered Design for the Web and Beyond" (click for book listing on Amazon.com). This is part two of a three-part episode, in which we review the third and fourth phases of our web design and development process. In part one we provided some background and discussed the first two phases. Stay tuned next week for our third and final part.

There are plenty of ways to listen to Marcom Talk; you can subscribe to the podcast through the Apple iTunes Store and listen on your desktop or mobile device; you can download the MP3s directly from our blog; for the RSS-inclined, you can subscribe to our podcast feed.

What’s been on your marketing mind lately? What burning questions from your corner of the marcom universe are in need of answers? Let us know! We’d love to help by offering some of our thoughts in future episodes of Marcom Talk. If you have any questions or suggestions, feel free to comment below.

Podcast File: 

Episode4_WebProcess_Part1.mp3

For today's episode of Marcom Talk, the Bob Wright Creative web design and programming team provides an overview of the process we utilize when creating websites for our clients. Our process is based on the five planes of user experience, as introduced by Jesse James Garrett, author of "The Elements of User Experience: User-Centered Design for the Web and Beyond" (click for book listing on Amazon.com). This is part one of a three-part episode. In part one we provide some background and discuss the first two stages of our process. Stay tuned for future parts.

There are plenty of ways to listen to Marcom Talk; you can subscribe to the podcast through the Apple iTunes Store and listen on your desktop or mobile device; you can download the MP3s directly from our blog; for the RSS-inclined, you can subscribe to our podcast feed.

What’s been on your marketing mind lately? What burning questions from your corner of the marcom universe are in need of answers? Let us know! We’d love to help by offering some of our thoughts in future episodes of Marcom Talk. If you have any questions or suggestions, feel free to comment below.

Podcast File: 

Planning_for_Video.mp3

For today's episode of Marcom Talk, Mike Gastin and Mike Nelson outline the steps of a video project. With video becoming a bigger part of content strategy, we hope you find this talk helpful in planning your next video project.

There are plenty of ways to listen to Marcom Talk; you can subscribe to the podcast through the Apple iTunes Store and listen on your desktop or mobile device; you can download the MP3s directly from our blog; for the RSS-inclined, you can subscribe to our podcast feed.

What’s been on your marketing mind lately? What burning questions from your corner of the marcom universe are in need of answers? Let us know! We’d love to help by offering some of our thoughts in future episodes of Marcom Talk. If you have any questions or suggestions, feel free to comment below.

With its appearance in the Apple iTunes Store, we mark the launch of our podcast, Marcom Talk. OK, I know an iTunes Store account does not a podcast make, but gosh, it sure feels important.

Marcom Talk is a business podcast focused on marketing, design and communications. We’ll explore the practice of communications design as it relates to the needs of branding and marketing professionals. Topics will include graphic design, marketing communications strategy, web design and development, illustration, content marketing, and more. You’ll get to know that cast of characters at Bob Wright Creative, and hopefully some special guests as well. We promise to keep Marcom Talk fun and full of practical insight.

We have two episodes in the can, with more on the way. Our first episode gets at the “why” behind what we do at Bob Wright Creative. The second episode investigates the importance of having a marketing plan.

There are plenty of ways to listen to Marcom Talk; you can subscribe to the podcast through the Apple iTunes Store and listen on your desktop or mobile device; you can download the MP3s directly from our blog; for the RSS-inclined, you can subscribe to our podcast feed.

What’s been on your marketing mind lately? What burning questions from your corner of the marcom universe are in need of answers? Let us know! We’d love to help by offering some of our thoughts in future episodes of Marcom Talk. If you have any questions or suggestions, feel free to comment below.

Podcast File: 

Episode2_Marketing_Plan.mp3

For today's episode of Marcom Talk, Mike Gastin and Mike Nelson highlight the importance of having a marketing plan. Don't have a marketing plan, or perhaps you have one that's in need of updating? Don't worry, because it's never too late to get started.

There are plenty of ways to listen to Marcom Talk; you can subscribe to the podcast through the Apple iTunes Store and listen on your desktop or mobile device; you can download the MP3s directly from our blog; for the RSS-inclined, you can subscribe to our podcast feed.

What’s been on your marketing mind lately? What burning questions from your corner of the marcom universe are in need of answers? Let us know! We’d love to help by offering some of our thoughts in future episodes of Marcom Talk. If you have any questions or suggestions, feel free to comment below.

Podcast File: 

Episode1_Our_Guiding_Principle.mp3

For our first episode of Marcom Talk, Mike Gastin and Mike Nelson get at the "why" behind what we do for our clients.

There are plenty of ways to listen to Marcom Talk; you can subscribe to the podcast through the Apple iTunes Store and listen on your desktop or mobile device; you can download the MP3s directly from our blog; for the RSS-inclined, you can subscribe to our podcast feed.

What’s been on your marketing mind lately? What burning questions from your corner of the marcom universe are in need of answers? Let us know! We’d love to help by offering some of our thoughts in future episodes of Marcom Talk. If you have any questions or suggestions, feel free to comment below.